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Growth

Course Manual & Training Content

8-Week Program - Self-paced learning followed by a 60-minute live Zoom session each week. 
Open office hours throughout the course for 1-on-1 support. 
Wednesdays: 11AM (PT) | Noon (MT) | 1:00PM (CT) | 2:00PM (ET) 
Starts September 17th and runs through November 5th 

Executive Strategy Session & Pre-Course Work

One-on-One Executive Strategy Session

Participants will complete preliminary assignments to prepare for the boot camp and
meet one-on-one with a former C-suite executive for a personalized assessment of
their M&A readiness.

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Readiness Task
1. Self-Assessment Questionnaire
          Evaluate your business's current financial health, culture, and operational systems.
          Identify key strengths and weaknesses.

2. Company Vision & Goals Worksheet
          Define your 5-year and 10-year vision.
          Outline how M&A fits into your long-term business strategy.

3. M&A Readiness Checklist (Reviewed during your 1-on-1 session)
          Review internal operational efficiency, financial health, and leadership structure.
          Identify gaps that need to be addressed before pursuing an acquisition or sale.

 
WEEK 1

Visioning & Readiness Assessment

Objective:
Assess personal and business readiness for M&A, define value proposition, and build an M&A strategy.

Agenda — Training, small group mastermind, and expert spotlight

1. Understanding the Power of M&A
          Benefits of M&A for growth and expansion.
          Common roadblocks and how to overcome them.  
     
2. Assessing Readiness
          Self-evaluation of business strengths and weaknesses.
          Internal systems check: Financials, operations, culture.

3. Building Your M&A Team
          Responsibilities by role type: Financial, Strategy, Training, Culture
          Identifying missing expertise and filling gaps.

4. Defining Your Unique Value Proposition         
         What makes your brokerage attractive in an M&A transaction?
          Identifying strategic advantages.         
 
Growth
Exercises:

Self-Assessment & Readiness Survey

Company Vision & Strategic Goals Worksheet

Handouts:

Systems Review: Agent and Operating Systems
 
Defining your “A-Team” for M&A execution.
 
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WEEK 2

Prospecting & Business Valuation

March 19, 2025

Objective: 
Learn how to identify and evaluate potential acquisition targets, determine valuations, and assess deal structures.

Exercises:

Watch micro-learning sessions on Adjusting EBITDA and ROI Calcualtions
 
Review NAR Research Report "2023 Profile of Real Estate Firms"

Get set up with the FIJI Marketplace and secure a third-party valuation for your brokerage

Handouts: 

M&A Meeting Cadence

Target Brokerage Prospecting Comparison Chart

Factors that impact multiples in valuations
 
Agenda — Training, small group mastermind, and expert spotlight Broker Spotlight

1. Finding the Right Acquisition Target
           Key metrics to evaluate target brokerages.
           Identifying synergy opportunities.

2. Valuation Methods
           Income Approach (EBITDA multiples).
           Revenue Approach (Percentage of company dollar).
           Asset-Based Approach.

3. Deal Structures
           Comparing price vs. terms in a deal.
           Cash upfront vs. earn-outs.
           Asset Purchase vs. Stock Purchase.

4. Financial Due Diligence Essentials
          Reviewing financial statements and tax returns.
          Assessing commission structures, expenses, and agent productivity.                  
WEEK 3

Due Diligence & Evaluating the Opportunity

Objective: 
Understand the due diligence process, evaluate financial and operational risks, and conduct a cultural audit.

Agenda — Training, small group mastermind, and expert spotlight

1. The Due Diligence Process
          Evaluating leadership, culture, and operational fit.
          Reviewing financial and legal risks.

2. Financial & Operational Audit
          Identifying red flags in P&L statements and balance sheets.
          Understanding liabilities, outstanding debts, and contracts.

3. Cultural & Organizational Fit
          Comparing company cultures and business models.
          Analyzing agent retention and compensation structures.

4. Red Flags & Deal Breakers
         When to walk away from a deal.
         Managing risks before closing.
Growth
Exercises:
Watch a video on how to vet acquisition prospects
Review a sample M&A Trend Comparison

Handouts:
Explore the Surface: Interview questions to uncover items of value and red flags

Due Diligence Checklist Review.

Sample Brokerage Trend Comparison
 
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Objective: Learn how to craft an offer, structure deal terms, and negotiate effectively.

WEEK 4

Making the Offer & Structuring the Deal

Agenda — Training, small group mastermind, and expert spotlight

Key Components of an Offer
          Letter of Intent (LOI) essentials.
          Defining cash at close vs. earn-outs.
          Agent retention & stop-loss clauses.

2. Negotiation Strategies
          Balancing price vs. terms in M&A deals.
          Handling seller price expectations and objections.

3. Legal & Financial Considerations
          Structuring deals to minimize risk.
          Ensuring compliance with industry regulations.
Exercises:
GO LIVE with The Entrepreneurs Boardroom Proprietary Calculator

Handouts:
Letter of Intent (LOI) Template

Acquisition Deal Terminology review

Due Diligence "What-If" Scenarios

Key Considerations for Selling your Brokerage
 
Week 5

Transition Planning & Execution

March 19, 2025

Objective: 
Develop a structured plan for integrating new agents, systems, and leadership post-acquisition.

Handouts:

Setting up an internal landing page with FAQs

Communication template

Review a sample Welcome Packet

Template Transition Guide for Agents
 
Agenda — Training, small group mastermind, and expert spotlight

1. Developing a Transition Plan
          Onboarding process for new agents and staff.
          Branding and marketing integration.

2. Managing Leadership & Cultural Change
         Aligning staff and agents with the new culture.
         Retaining top producers and key staff.

3. Technology & Systems Integration
         Migrating data and client records.
         Training agents on new platforms.

4. Communication & Announcements
          Internal announcement strategy.
          Handling agent concerns.
Week 6

OPTIONAL Mastermind Session

 

Individual Opportunities Available

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One-on-One Individual Check-in, Q&A

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Attend Pre-Scheduled Office Hours for Topic Focus, Content Review, General Support

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Mock Negotiation Prep & Instructor Q&A

March 19, 2025

Objective: 
Prepare for the Week-8 Mock Negotiation Exercise.
Review or key concepts and strategies; address participant questions.

Week 7
Exercises:
Review information provided to your role
(Buyer or Seller)

Meet with your assigned team and determine roles.

Review & Refine Individual M&A Strategies.
Agenda — 90-minute Prep Session:

1. Overview of Mock Negotiation Process
          Explanation of roles: Buyers vs. Sellers.
          Key areas to negotiate: Price, terms, earn-outs, agent retention.

2. Review of Common Negotiation Scenarios
         Handling seller price objections.
         Adjusting offers based on due diligence findings.

3. Tactics & Strategies for Successful Negotiations
          How to leverage financial and cultural insights
          Managing high-stakes conversations.

4. Instructor Q&A - Final Preparation
          Reviewing participant questions.
          Clarifying deal structures and expectations.
Week 8

Mock Negotiations & Instructor Q&A

March 19, 2025

Objective: 
Participants engage in a live negotiation simulation to apply learning in a real-world scenario.

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Exercises:
Live Negotiation Roleplay.

Post-M&A Success Planning.

Final Course Assessment
Agenda — 2 Hour Workshop:

1. Mock Negotiation Roleplay
          Participants were assigned buyer and seller roles.
          Negotiating price, terms, and key deal points.
          Handling objections and counteroffers.

2. Debrief & Analysis
          Reviewing negotiation outcomes.
          Identifying strengths and areas for improvement.

3. Post-Acquisition Strategy
          Addressing unexpected financial and operational challenges.
          Developing a plan for long-term success.

4. Course Wrap-Up & Next Steps
          Final reflections and key takeaways.
          Ongoing resources and support for M&A success.
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